Netflix's ad revenue exploded in 2025. The company has been focused on scaling its ad-supported plans at the expense of monetization. Ad-supported subscribers are less valuable than other subscribers, ...

Technological advancements and the dynamics of the platform economy make rooting out fraud more complicated than it may seem.

OpenAI's first ChatGPT ad partners have reported click-through rates nearly 7x below Google benchmarks, broken measurement ...

McDonald's learned the hard way that consumers aren't exactly thrilled with the idea of AI-generated commercials after a holiday ad landed them in hot water. McDonald's Netherlands released the ...