More Lego Star Wars sets have been unveiled that are compatible with Smart Play bricks, including a landspeeder and AT-ST walker. It’s less than a month since Lego unveiled their new Smart Play ...

LEGO is launching a SMART Play system that introduces three new interactive pieces: Bricks, Tags, and Minifigures. The technology allows users to add sounds and flashing lights to their LEGO sets. The ...

Lego is looking to bring your creations to life. On Jan. 5, The Lego Group unveiled its new SMART Play bricks, tags, and mini figures at the Consumer Electronics Show, or CES 2026, in Las Vegas, which ...

When a manufacturer outside the tech sphere announces something “smart,” it’s usually a poorly executed gimmick (see: the Kohler smart toilet). But Lego’s SMART Bricks, announced on Monday at CES, add ...

How does Smart Play work? What are the new sets like? And is adding tech to Lego even a good idea?

Even when you're in your 70s, there are still firsts to experience. Lego proved that at CES 2026, during its first-ever presentation at the electronics trade show. There the company introduced Smart ...

The Lego Group has unveiled new SMART Play bricks, tags, and minifigures that add interactive sound effects to creations. This new technology uses a custom-made chip smaller than a standard Lego stud ...