New Research Suggests You Actually Want QR Code Menus Replaced by… Augmented Reality?

During their initial 2020 boom, QR code menus were an annoyance collectively suffered for the sake of public health. But today, long after the mask mandates were lifted and our government stopped even ...
Tech Xplore on MSN

Augmented reality menus may help restaurants attract more customers, improve brand perceptions

Restaurants looking for new ways to engage and inform customers may benefit from incorporating augmented reality (AR) technology into their menus, according to new research from Washington State ...

Augmented reality menus may boost restaurant visits, WSU study finds

Restaurants looking to stand out in a crowded market may want to consider augmented reality.
Seeking Alpha

Stagwell (STGW) Flexes Specialty Media Formats Including Shared Augmented Reality, QR Code Advertising and Travel Media Marketplace at CES 2023

NEW YORK and LAS VEGAS, Jan. 4, 2023 /PRNewswire/ -- Stagwell (STGW) (NASDAQ: STGW), the challenger network built to transform marketing, today announced a Specialty Media business unit to create net ...
Yahoo

Giant QR code covering Detroit's whale mural reveals augmented reality experience

In late August, Detroit's 20-story whale mural on Broderick Tower was once again obscured; this time by a giant QR code that, when scanned, offers an augmented reality (AR) experience for audiences at ...