Forbes contributors publish independent expert analyses and insights. I write about Corporate Reputation, Comms Strategy, and Marketing. Coca Cola launched a new AI-produced Christmas ad. Consumers ...

Coca-Cola released a set of new holiday ads – and two created with generative AI are bubbling up discussion on social media. The pair of ads that utilize artificial intelligence dropped Monday, Nov. 3 ...

Coca-Cola (NYSE: KO) stock is not a buy. Indeed, such advice may seem counterintuitive at best and nonsensical at worst. The stock has delivered considerable returns for investors since it went public ...

Hometown Coca-Cola has long been a marketing behemoth, from Super Bowl spots to its iconic holiday ads featuring Santa Claus and precocious polar bears. But Coca-Cola’s first advertisement was far ...

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The Coca-Cola Company hit the headlines last month, when it was revealed the multinational is reportedly selling British high street chain Costa Coffee after just six years of ownership. The news led ...