Usage Intelligence: The Next Frontier Of Consumer Understanding

As consumer behavior shifts more rapidly, understanding in-home usage helps leaders reduce risk, innovate and stay ahead of ...
Purdue University

Purdue consumer science researcher looks beyond the label to understand consumer behavior, sustainability and innovation in luxury fashion

Upcycled, biodegradable, ethically sourced, zero-waste. There are plenty of sustainability buzzwords that float around brand marketing today. With companies being aware of making these more ...
Naija Gist - Latest

Adaobi Beverly Akonobi revolutionizes bank e-commerce with consumer behavior insights

Banks, once viewed solely as custodians of money and facilitators of transactions, are now reimagining themselves as active participants in the e-commerce ecosystem. This transformation is being ...
Scientific Research Publishing

An Empirical Study Based on Big Data Analysis to Analyze Social Media Group Sentiment and Its Impact on Consumer Psychology ()

As social media becomes the core domain of information interaction in the era of big data, the emotional information contained in the vast amount of user-generated content provides an unprecedented ...
Forbes

Research Breakthrough With 99% Accuracy In Spending Projections

In the ever-evolving landscape of business, the ability to predict future revenues with unparalleled accuracy has long been an elusive goal. Also, in the realm of predictive analytics, researchers ...
GeekWire

Disrupting focus groups: Seattle AI startup BluePill raises $6M to help brands simulate consumer behavior

GeekWire chronicles the Pacific Northwest startup scene. Sign up for our weekly startup newsletter, and check out the GeekWire funding tracker and VC directory. by Taylor Soper on Nov 12, 2025 at ...
Science Daily

Large language models can't effectively recognize users' motivation, but can support behavior change for those ready to act

Large language model-based chatbots can't effectively recognize users' motivation when they are hesitant about making healthy behavior changes, but they can support those who are committed to take ...