Marketing Needs A Brand Campaign Of Its Own

Before digital platforms dominated the business landscape, marketing held a broader strategic role inside organizations.
Stars and Stripes

Air Force aims to be ready for digital promotion testing starting next year

This story has been corrected. The Air Force expects that all bases will be ready for digital promotion testing by February, according to the service’s top enlisted leader. The transition from paper ...
Case Western Reserve University

“Mindfulness and Digital Health for Health Promotion in Underserved Populations”

The Prevention Research Center for Healthy Neighborhoods (PRCHN) will host its next seminar series event Wednesday, April 10, at noon via Zoom. Claire Spears, associate professor in the Department of ...
Business Wire

Nintendo’s Deluxe Digital Promotion Makes Wii U an Even Bigger Holiday Value

REDMOND, Wash.--(BUSINESS WIRE)--As Nintendo prepares to launch the revolutionary Wii U home console on Nov. 18, consumers in the United States can look forward to a special promotion that will give ...