Gen Z isn't the biggest powerhouse of American spending (yet), but when it comes to influencing product discovery, consumer spending, and the best shopping hacks, Gen Zers punch far above their weight ...

It might feel wild, but Gen Alpha influencers are already on the rise. In some cases, these influencers haven’t even hit double digits. Kids as young as 7 — the age twins Koti and Haven Garza were in ...

Forbes contributors publish independent expert analyses and insights. Jeff has written about travel, sports & loyalty w/ a focus on Gen Z. You can’t ask a Gen Zer what “6-7” means. I mean you can ask ...

Apple is gearing up to release its 12th-generation iPad in early 2026, with most reports suggesting a launch at its March 4th event. This timing aligns with Apple’s typical spring product ...

Forbes contributors publish independent expert analyses and insights. Colleen Batchelder an expert on hiring and managing Generation Z. This voice experience is generated by AI. Learn more. This voice ...

The iPad 12th Gen, set to launch in early 2026, is positioned to redefine Apple’s entry-level tablet lineup. With the introduction of the A19 chipset, built on TSMC’s advanced N3P process, this device ...

If Gen-X kids had resumes by age 12, they would include a shopping list of life skills younger generations might not pick up until well into adulthood. As a generation, Gen X was adultified almost ...

How one era changed everything about the culture — and why we’re so nostalgic for its creations. Gen X How one era changed everything about the culture — and why we’re so nostalgic for its creations.