I run two media businesses and often hire people early in their careers. What has my journey taught me? A degree is neither the best predictor of performance nor the only path into this industry. Hard ...

We all want media coverage. Positive coverage creates exposure, authority, trust, and often valuable backlinks. But for many people, the path to getting it is a mystery. Others believe myths about how ...

If you want to get featured in the media, you need a solid list of journalists to pitch your story to. But here's the thing: this is not a numbers game. Relevance matters far more than volume. Instead ...