The Interactive Packaging Market is witnessing substantial growth driven by factors such as increased efficiency, reduced costs, and the need for sustainable packaging solutions. This market report ...

Innovative technology is transforming the packaging industry, as Immertia, a tech start-up, introduces an AI-powered concept that turns ordinary product packaging into an interactive experience for ...

The appeal of QR codes has exploded in recent months. Consumers simply scan the QR code with any smartphone, and are brought directly to a mobile Internet site with special promotions and other ...

Imagine if your milk carton could send you a message when the contents have gone sour. Imagine if the ingredients of certain foods could be sent to your phone, so you wouldn't have to read the small ...

SHEFFIELD, England, April 8 (UPI) --In the near future, shopping or using products may include video or interactive content displaying on screens attached to packages, according to researchers in ...

The pandemic has challenged the consumer industry in unprecedented ways and for consumer brands, it has made two problems particularly acute: First, the need to connect more directly with consumers ...

Ottawa, Nov. 24, 2025 (GLOBE NEWSWIRE) -- The global packaging 4.0 market, which had already reached a significant valuation in 2025, is projected to continue its upward trajectory through 2034, ...

GEELONG, Australia, June 10, 2021 /PRNewswire/ -- Interactive, storytelling packaging will become a reality for the craft beer industry this year, with the release of Beerscans, an augmented reality ...

Virtually all brands face the threats of counterfeiting and gray market trading. And no industry feels the pain more than pharma. The personal and public health concerns are huge, as is the economic ...

Packaging has evolved far beyond its traditional role of protecting and containing products. In an increasingly competitive ...

In the context of modern manufacturing, the role of packaging extends far beyond its traditional function of protecting products. Packaging has become a critical driver of innovation, influencing ...