Goodway Group’s performance soared after it fed log-level data from PubMatic’s exchange into its DSP algorithm. By connecting to the supply-side platform, the agency’s algorithm could analyze more ...
There are many types of inflation. The best known inflation, economic inflation, represents a “rise in the general level of prices of goods and services in an economy over a period of time” (Wikipedia ...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by John Nardone, CEO at Flashtalking. There ...