In our commoditised world, brand differentiation is everything. But knowing what your brand personality is and how to bring it to life is a challenge many businesses just can't rise to.This whitepaper ...

The story of Sybil, a young woman who was horrifically abused by her mother as a child, resulting in the creation of multiple personalities, caught the world by storm. Sybil was a bestselling book in ...

When Sybil first came out in 1973, not only did it shoot to the top of the best-seller lists — it manufactured a psychiatric phenomenon. The book was billed as the true story of a woman who suffered ...

Have you ever felt like there are different versions of you living inside your mind, each with its own thoughts, feelings, and even memories? This feeling can be more than just an expression of having ...

A New Zealand woman has found love and happiness, even as she navigates life with 93 alternative personalities. Dissociative identity disorder (DID), formerly known as multiple personality disorder, ...

I once met a man who believed he had another person, a soul, living inside of him. It brought him comfort—a psychological construct. I didn’t take it literally, but I took it seriously. I once ...

That was the thought running through my mind as I took a seat in the leather chair inside Marilyn’s log cabin in Santa Margarita, California. Her office sat on her five-acre horse property—a rustic, ...

A serial rapist's attempt to claim insanity based on multiple personality disorder fell flat in Texas, as a judge ordered the expert's trial testimony stricken from the record as junk science.

Cafe Carumba! in Old Town Scottsdale serves seriously tasty comfort foods, from hearty breakfast fare to Southwest specialties like Chicken Oaxaca and Habenero Braised Ribs. But while you’re downing ...