As brands ditch synthetic dyes like Red 40, it is not enough to go natural – the colors need to work across formulation, supply chain and stability demands Natural color makers like California Natural ...

With Red dye No. 3 soon to be banned in California and potentially in other states, and Red dye No. 40 along with the whitener titanium dioxide also in the crosshairs of some legislators and public ...

Give your hair a break. Consult your colorist about the best gradual techniques to achieve a more natural hair color look. Avoid box dyes for transitioning to a natural hair color and instead opt for ...

Please provide your email address to receive an email when new articles are posted on . The FDA announced the approval of natural color additive gardenia blue and called for accelerated removal of Red ...

Corin Cesaric-Epple is a Flex Editor at CNET. She received her bachelor's degree in journalism from the University of Missouri-Columbia. Before joining CNET, she covered crime at People Magazine and ...

If I summed up my coloring journey in a meme, it would be along the lines of this gem saying, "I love it," to the hairdresser when I absolutely didn't. Maybe not absolutely—I've never quite hated my ...