Opinions expressed by Digital Journal contributors are their own. “The solutions we have today will soon not be enough to provide unparalleled customer satisfaction. Information technology continues ...

Too many companies launch new products or services without a process for deeply understanding what their customers truly need. They make assumptions, rely on limited feedback, or develop ideas based ...

Any company that wants to thrive needs to have a strong grasp of their industry's pain points. After all, if a business owner does not realize what their customers deal with, they will probably not ...

The days of routine query handling in the call center are coming to an end. The next step is to operate the call center as a problem solving unit using network judgment techniques. Some years ago when ...

Woolworths is introducing semantic search capabilities into its online shopping portal to catch a trend that is seeing consumers increasingly use ecommerce sites as problem-solving tools. Semantic ...

Opinions expressed by Entrepreneur contributors are their own. A study by Nobel Prize-winning psychologist Daniel Kahneman showed that most decisions are based 90% on emotion and only 10% on logic.

Many companies have adopted a pitch where they attempt to use one strategy to solve all their customers' problems. This case is typical of the truism, "if one has a hammer, every problem starts ...

Small-fleet owner Jesse McGinness is nothing if not resolute in the conviction that if you strive to solve the customer's problem, big or small, achievement of your goals will follow. I spoke to ...

Within the AI space, it’s easy to get excited about advanced algorithms, groundbreaking models and cutting-edge architectures. Companies often invest heavily in developing the “next big thing,” ...

How would you describe your company’s problem-solving culture? I have asked any number of managers that question; as often as not, it’s received with a blank stare. Most managers haven’t thought about ...

Innovation starts with understanding your customer. This simple framework helps uncover real problems and engineer meaningful solutions. Too many companies launch new products or services without a ...