Add Yahoo as a preferred source to see more of our stories on Google. The upper level of today’s watch market is driven by collectors, and their increasingly high standards have led brands to unleash ...

The history of the Rolex Cosmograph Daytona is a bit like that of Rolex itself. It blends desirability, precision, and ...

A closeup of the Rolex sign against a blue sky at the headquarters building. - HJBC/Shutterstock Rolex has been in the watch-making business since the early 1900s, so the company is obviously no ...

Newbies to the world of watch collecting are consistently advised to buy what they love, and to avoid looking at timepieces as investment vehicles. Yet this year, more than ever, buying a new Rolex ...

Over the last few years, the luxury watch resale market focused on the top three Swiss brands, Audemars Piguet, Patek Philippe, and of course, Rolex. In particular, demand for Audemars Piguet's Royal ...

Add Yahoo as a preferred source to see more of our stories on Google. This guide explains the Rolex Oyster bracelet, especially as it pertains to the Submariner dive watch. It will compliment our ...

Discontinuation rumors are swirling around the Rolex GMT-Master II “Pepsi," which is causing prices to skyrocket on the watch market.

Rolex predictions for 2026 ✓ What the Fratello team expects (and hopes) to see from Rolex this year ✓ See our rendered ...

So, you want to buy a Rolex? Getting put on a waitlist for who knows how long and shelling out a five-figure retail price for a brand new Rolex isn't in the cards for everyone. But fear not. That ...