BIG RAPIDS — A Northern Michigan University adding to their varsity sports programs for the first time in decades. Ferris State University adding the cheer and stunt program this school year, taking ...
Varsity Brands believes cheerleading is ready to graduate from college and step into the professional ranks. On Wednesday, its subsidiary Varsity Spirit unveiled the Pro Cheer League—a for-profit ...
I had the absolute privilege of spending time at the Goddard High School Varsity Cheer practice, and then speaking with some of the coaches and captains from the team. The coaches talked about what it ...
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