Paramount and Warner Bros. Discovery will own the most valuable library of television shows with hit shows like 'The Big Bang ...

Forbes contributors publish independent expert analyses and insights. Last week Nielsen issued a new report that measures video usage among advanced audience groups. The cross-platform viewing data ...

For a moment, it seemed like streaming had finally overtaken television. But February’s numbers on viewing time—using a new ...

TVision, which seeks to gain business partners by measuring every second of TV and Connected TV viewer engagement, has signed an expanded licensing agreement with measurement firm VideoAmp that brings ...

Authors suing OpenAI for copyright infringement are going to get unprecedented access to its training data — but only in a performatively locked down room. As The Hollywood Reporter reveals, lawyers ...

LOS ANGELES, March 11, 2024 (GLOBE NEWSWIRE) -- Brand experience platform DISQO is now connected to Inscape’s automatic content recognition (ACR) TV viewing data, strengthening DISQO’s Brand Lift and ...

Netflix saw a British invasion in the first six months of the year — with four of its 10 biggest shows globally in the first half of 2024 coming from the U.K.: “Fool Me Once,” the Emmy-winning “Baby ...

As the industry embraces Nielsen’s big data + panel, the NFL is on board with the new measurement tool. Still, chief data and analytics officer Paul Ballew says there’s “more work” to be done in terms ...

The data, collected by Yes, Pelephone, and 2thepoint, demonstrated decreases in television watching and spikes in mobile internet and AI usage. This year, Israelis spent more than nine hours a day in ...

Leveraging TVision’s panel and applying its data to VideoAmp’s vast household footprint, VideoAmp projects scaled, precise viewership insights. Today TVision, the company measuring every second of TV ...

Nielsen wants to make it easier for media buyers and sellers to tell when multiple viewers are watching something together. The measurement firm announced on Tuesday that it is piloting a new ...

Most people assume their Samsung TV just displays content, but Samsung TVs running Tizen software can track viewing habits, record voice commands, and collect data for personalized advertising.