The primary focus of visual merchandising is to make a business owner's merchandise and store or event as attractive as possible to entice customers to enter an area, interact with products and make ...

In the first feature of her new visual merchandising series, Hannah Downs from HD Visual Services talks through her top tips for getting ready for Christmas. With many people looking for gifts at this ...

In the final feature of her visual merchandising series, Hannah from HD Visual Services talks about refreshing your store for the year ahead. Simple, small changes can make a big difference. It’s ...

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Opinions expressed by Entrepreneur contributors are their own. Your window displays are like billboards for your store. They can be the make-or-break factor in whether a customer enters your shop or ...

Visual merchandising is a retail strategy that maximizes the aesthetics of a product with the intent to increase sales. Visual merchandising can also play a role in the look, feel and culture of a ...